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Data Digest Blog

Direct Mail Marketing Tips for a Successful Campaign

A successful direct marketing campaign is both personalized and well-executed. A targeted audience is crucial to not ending up in the junk pile of discarded and unread daily mail. Fortunately, there are certain steps you and your business can take to ensure your return on investment (ROI) and that you’ll capture your targeted audience and they wi...

The Resurgence of Direct Mail

The way companies advertise their products and services has seen dramatic changes over t...