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With the recent rise of COVID-19, the way we shop and consume advertising has shifted drastically. Directly contacting your customers at home is the perfect way to continue marketing while shifting your marketing efforts to meet consumers’ current needs.
The past year was full of many unexpected challenges for both individuals and businesses. As our team has taken a moment to reflect over the past eleven months, we can’t help but express our sincere gratitude and appreciation for every one of our loyal customers. You have trusted us with your ...
Direct marketing is one of the most powerful promotional methods where a business connects with a target audience, without using an advertising ‘middle-man.’ With direct marketing, your business creates hyper-specific marketing that provides relevant information directly to your target audience....
Check out a personal note from Exact Data's own Don Harger as he explores this year's lessons, challenges, and changes!
The recent pandemic played a significant role in the volatile economy that has plagued America in recent months. A record 3.28 million Americans filed for unemployment the week of March 21st due to a surge of layoffs as many businesses were forced to shut down during the height of the pandemic. By t...
Email marketing is one of the most powerful ways to connect with your customers. You’re able to communicate directly with customers (and potential customers) and create a positive connection. Today, we’re sharing all of the email marketing metrics you need to know along with the KPIs (key perfor...
TRIVIA: The "ZIP" in "ZIP Code" is an acronym for "Zone Improvement Plan."