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Most businesses are always on the search for ways to bring in new business and increase their sales. It can be a challenge when you’re just starting out or have a minimal marketing budget. To help make it easier, we’ve rounded up a few simple and cost-effective ways that you can find new custome...
With over 3.9 billion daily email users, it's no wonder that email marketing is thriving and a preferred marketing strategy for businesses, both big and small. It's the perfect way to reach out to prospective customers with ease and share promotional updates that your customers can access from the c...
It can be challenging to maintain business as usual at the office when you’re preparing for an upcoming vacation. Whether you own a business, manage a team, have a demanding sales position, or have a never-ending list of to-do’s, it can be difficult to schedule a time for yourself.
During the past few months, small businesses have been hit hard by the effects of the COVID pandemic. Many were forced to shut their doors for months without a way of bringing in revenue. Even now that most have been able to reopen, business is slow as customers cautiously start to make their way ba...
If you've been less than impressed with your previous email campaign results, you may be feeling a bit discouraged. You've spent time, energy, and company resources to send these out and want to make sure you see optimal results. To prepare for your upcoming email campaign and make sure that it exce...
Every business has a goal to increase revenue, expand brand recognition, and increase their product offering lineup. One way to do that is by utilizing an email list to reach out directly to customers, commonly known as retention marketing. However, many businesses find their efforts to focus on a r...
TRIVIA: The "ZIP" in "ZIP Code" is an acronym for "Zone Improvement Plan."