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07 May 2020

Navigating Out of COVID-19

There is no doubt that every family, business, employee, professional and student has been effected by the COVID-19 pandemic spanning all industries and niches. But as we start to shape what the new normal will look like in our daily lives and businesses there is information we can certainly use wisely. Assessing your new audience and how you will market to that audience is one of the first orders of business for many companies who may need to shift their perspective and who their “new normal” customers may potentially be post-pandemic. 
Whether you are a small or medium sized business that has temporarily closed its doors or operated remotely but simply shifted your day to day practices, drumming up new business and customers with Email Marketing is a sure fire way to communicate your state of operations quickly, efficiently and cost effectively. 
Exact Data allows you to target your specific audience - through EMAIL and POSTAL - to create your perfect combination of prospective customers to meet your sales needs. It is important to put your funds to a method of advertising that is responsive and elevates optimal value to your message. 
Consumers may not be driving nearly as much for quite some time. Billboards, radio and outdoor/transportation media is not a smart spend at this juncture. Where are your customers? They are HOME. Home working, home schooling, home living. An email directly to their inbox and a piece of mail directly to their mailbox is a guaranteed success. 
Exact Data sources consumer data from a national database with approximately 242 email records, postal addresses and telephone numbers paired with all of the technology and tools to search for your ideal audience in real-time. These records are updated frequently to ensure the optimal deliverability of your marketing message. The technology available to market via email and postal puts you in the drivers seat when it applies to who you want to reach and where you want to reach them.

Contact Exact Data today to pull yourself out of the COVID slump and revive revenues with a NEW audience. Exact Data helps clients acquire new customers cost effectively. We do that by selling highly targeted email, postal and phone lists. For nearly 20 years, the experts at Exact Data provide the service and data you can expect and trust.