Exact Data, a privately owned Chicago company recently completed an update to its compiled database of business-to-business (B2B) records. Already containing over 54 million records, millions more were added overall. As a segment, Contractors and Builders Mailing Lists, grew by thousands of records.
Exact Data’s maintenance processes serve to improve the overall hygiene of their B2B and B2C information databases. To ensure the accuracy and validity of all the direct marketing contact information they provide, Exact Data uses channel-specific updates to clean its data. For instance, postal records are compared against a registry from the US Postal Service called the National Change of Address (NCOA). Telephone numbers are scrubbed free of any numbers listed as DNC (Do Not Call), and Email Addresses are checked for opt-in status. In other words, the contact information provided by Exact Data is accurate, current, and permission-compliant.
Apart from cleaning existing records, Exact Data’s updates append brand new records to the database by the millions. Contractors and Builders Mailing Lists were endowed with thousands of new files in the most recent update.
This segment of Exact Data’s B2B records contains information for home builders, general contractors and sub-specialists like plumbers and electricians. Containing hundreds of data cards, Contractors and Builders Mailing Lists can provide general guidelines for marketers targeting the building, construction, and repair industries. However, each list provided by Exact Data is 100% customized based on the selects that each client designates.
“No two lists we provide are alike, except in that they all contain the highest quality data available,” states Larry Organ, CEO of Exact Data.
Exact Data is a Chicago-based marketing technology company with regional offices across the United States. The company's product is data, but their strength is technology. Exact Data leverages its technical expertise to deliver results - connecting clients with their audience through data-driven direct marketing services.
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