Facebook supports Domain, Page Post Link (aka Newsfeed), Multi-Product and Dynamic Product Ad types through its Ad Manager. For a convenience fee, Exact Data will place its clients Facebook campaigns, but for less complicated campaigns, Ad Manager do-it-yourself is normally sufficient.
Exact Data has over 400 million email addresses matched to its national database of 242 million individuals (many people have multiple email addresses). There are 700 selects on our database, including but not limited to age, income, religion, marital status, job title, magazine subscriptions, online and offline, shopping habits, and more. Our clients select and download custom audiences from our database, then upload same (connected by email address) to Facebook, to ensure a perfectly targeted audience.
Email is no longer just for "prospecting", it’s the most accurate, powerful connector from Big Data to Social Media.
No, Exact Data is privately owned. We are a value-added reseller, with expertise in creating ads, and placing them in front of highly targeted audiences, to receive the best results for the advertiser. And yes, you can buy ads cheaper directly from specific social media sites - in the same way you can cut your own hair less expensively. Your business doesn’t demand "cheap", it demands "results".
The success of an ad is determined by its message and target audience. Exact Data can target your ad not only to a very specific geography, but also by age, gender, income, ethnicity, race, religion, hobbies, interests, marital status, level of education, political affiliation and more. Please inquire for a complete list.
Depends whether your ad is on Twitter, Facebook, Yahoo!, etc. Your salesperson can give you a better idea once he/she understands your advertising objectives.
Here is a copy of a sample report. These stats are updated daily.
We can upload your current or legacy client list(s) directly to different social media sites. Normally consumer lists are matched at 40-60%, and business lists are matched at 20-40%. So you can use one ad for prospecting, but a different ad to appear only to your current or legacy clients.