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01 March 2021

How to Make the Most Of Healthcare Email Marketing

The novel COVID-19 pandemic brought about a lot of change. So what remains the same? Our innate desires, as business owners, to connect with our customers and grow our businesses. If you believe in your mission, not even a global virus can bring you down. Accurate healthcare mailing lists allow you to stay connected with customers and patients amidst these constant whirlwinds of events. 

For healthcare professionals and others in the industry, having an accurate, up-to-date data list makes a world of difference. Medical mailing lists can make a huge impact on your business, but where do you actually collect effective and reliable data? 

In this blog post, we will cover why you might need healthcare mailing lists and how we can support you in any of your data needs. Let’s get started!  

 

Why You Might Need Healthcare Mailing Lists

There are a variety of reasons why you might consider investing in healthcare data. Healthcare mailing lists are important for communicating with people and growing your revenue. But specifically, why do people choose to invest in healthcare mailing lists?

Healthcare is currently the largest industry in America. According to a Peterson-Kaiser study, on a per capita basis, health spending has increased nearly 29-fold over the last four decades, from $355 per person in 1970 to $10,348 in 2016. Marketing the right way to this large group of motivated consumers will most definitely serve as a worthwhile investment. 

Here are some examples of why people invest in healthcare email marketing and healthcare email lists. If you’re a doctor trying to reach people with specific ailments, you’ll need a specific list of contacts. On the other hand, if you’re a medical supplier promoting products to doctors in a specific niche, you want to reach them, and not doctors in an entirely different niche. 

 

Healthcare Data Creates Better Outcomes

Healthcare data helps create better outcomes for providers and other professionals. Exact Data provides high-value healthcare industry data available at a reasonable cost. 

This makes that integral data more accessible to entrepreneurs, businesses, and researchers in the hopes of better health outcomes for all! 

If you have medical supplies or other inventory a hospital or the public may need, you need to be able to contact the right people and places to connect and share those valuable resources.

During the pandemic, we’ve seen hospitals and other establishments need connection to those with valuable resources more than ever before, so having healthcare mailing lists helps support better healthcare for society as a whole. 

Healthcare Email Marketing Is More Important Than Ever

Healthcare email marketing is also incredibly important. 

 

Especially when we are all staying home to stay safe, you might not be able to meet up with people face-to-face, or do other promotional methods, like regular mail, as easily. 

Healthcare email marketing lets you connect with people instantly, virtually, and in a consistent way, even from huge distances apart.

How Does Exact Data Support Health Care Professionals? 

Exact Data supports a number of different healthcare professionals, businesses, and organizations. To illustrate this, we want to share an incredible testimonial from Woodchuck Medical, based out of Minnesota. 

Here is some more information about Woodchuck USA:

During the onset of the US COVID-19 pandemic, WOODCHUCK USA decided to start making face shields to help our front line medical professionals in need.  Our first order was for 10,000 units and came from a friend at 8 pm on a Saturday. Our entire team did a 180-degree pivot from the custom wood products we were making and stepped up to the opportunity to help. We all worked relentlessly to find distribution partners, enough real estate to assemble 250,000 units of face shields per day, and created over 450 jobs. We scaled in the past month to become one of the largest face shield manufacturers in the United States. We’ve fulfilled millions of life-saving units to our doctors, nurses, and healthcare professionals, with tens of millions more on the way!

This is an incredible example of how businesses pivot and use reliable, current healthcare mailing lists to reach the right people at the right time. 

Our healthcare email database enables you to reach individuals who are interested in living healthy lifestyles. These decision-makers are responsive to self-improvement offers such as fitness and dieting products, lasik, dental care, weight loss programs, plastic surgery, and diabetes, to name a few. When you purchase an Exact Data healthcare industry email & mailing list, you are one step closer to acquiring lucrative customers who are willing to spend money to accomplish their health and wellness goals.

Invest in this profitable target market and achieve high returns. A targeted healthcare mailing list or healthcare email marketing list is perfect for businesses seeking to reach individuals who want to live healthier lives and get in better shape through eating habits, exercise, and gaining access to healthcare services. 

Once you purchase a targeted healthcare and wellness mailing list, you are one step closer to acquiring profitable customers. Reach the specific group of health-conscious consumers you wish to market to, and adapt to a world that requires unique ways to connect and communicate.