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Exact Data’s growth can be attributed to its clients’ successes. Our employees and stake holders share the common belief that putting the client first is smart business. Our corporate values include integrity, stewardship, education and entrepreneurship.

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Four Lessons to Learn From an Unhappy Customer

In an ideal world, every single customer that you work with would love your products and services. They would all rave about how amazing it was to work with your company and share it with the world. Unfortunately, this isn’t always the case, and chances are you're left to face dealing with dissati...

The Most Effective Types of Direct Marketing and When to Use Them

Direct marketing is an effective way for businesses to reach out and connect with their customers to promote their products and services. It's important to establish a compelling call to action (CTA) and give the consumer a reason to purchase. Not all types of direct marketing are created equal, so ...

Why Your Business Needs an Effective Marketing Strategy Now More Than Ever

During the past few months, small businesses have been hit hard by the effects of the COVID pandemic. Many were forced to shut their doors for months without a way of bringing in revenue. Even now that most have been able to reopen, business is slow as customers cautiously start to make their way ba...