If you’ve been struggling with Facebook lately for your brand page, don’t think you’re alone. Between changes to the layout of brand pages, News Feed algorithm adjustments, and countless other tweaks and changes, marketers are constantly on their toes anticipating what’s coming next.
Advertising on social media, especially when you target specific audiences, is a potent resource you need to tap into if you haven't already. If you're thinking social media advertising - especially Facebook - just isn't for you, consider the following benefits.
While Facebook has undergone numerous changes since its founding in 2004, it remains a useful tool for small businesses looking to expand their presence and revenue. Read on to learn more about why Facebook ads work for small businesses.
TRIVIA: The "ZIP" in "ZIP Code" is an acronym for "Zone Improvement Plan."